三十年老品牌，家喻户晓的朝族烤肉
韩都烤肉作为朝鲜族美食地标和西塔烤肉领导品牌，凭借对朝鲜族文化的深度挖掘，成功树立了正宗朝鲜族餐饮品牌形象。通过打通朝鲜族文化、传统技艺、特色食材三大核心要素，构建独特的品牌价值体系。艺彩昭和以食材地图的形式，生动还原食材从产地到餐桌的完整链条。巧妙穿插多个朝鲜族百姓日常烹饪的画面，以及传统手艺的介绍，让消费者在翻阅过程中感受到浓郁的朝鲜族文化。
通过柔和的光感和温馨的朝鲜族家庭用餐画面，呼应品牌“温暖的一餐“的文化主题。整本菜牌以“朝族传统好手艺“为核心价值主张，将朝鲜美食文化的精髓与现代餐饮美学相结合，不仅让消费者深切感受到品牌的匠心精神，更实现了品牌认知度和销售业绩的双重提升，成为朝鲜族餐饮文化传播的典范之作。
通过柔和的光感和温馨的朝鲜族家庭用餐画面，呼应品牌“温暖的一餐“的文化主题。整本菜牌以“朝族传统好手艺“为核心价值主张，将朝鲜美食文化的精髓与现代餐饮美学相结合，不仅让消费者深切感受到品牌的匠心精神，更实现了品牌认知度和销售业绩的双重提升，成为朝鲜族餐饮文化传播的典范之作。
As a landmark of Korean ethnic cuisine and a leading brand of Xita barbecue, Handukaorou has established a brand image of authentic Korean ethnic. It builds a unique brand value system by linking the three core elements of Korean ethnic culture. In the form of an ingredient map, we restores the complete chain of ingredients from the place of origin to the dining table. It is interspersed with several images of Korean ethnic people's daily cooking and the introduction of traditional craftsmanship, so that consumers can feel Korean ethnic culture in the process of flipping through the pages.
The brand's cultural theme is echoed through the soft light and Korean ethnic family dining images. With the core value proposition of traditional Korean craftsmanship, the whole menu combines the essence of Korean ethnic food culture with modern catering aesthetics, which not only lets consumers deeply feel the brand's craftsmanship, but also achieves a double increase in brand recognition and sales.
The brand's cultural theme is echoed through the soft light and Korean ethnic family dining images. With the core value proposition of traditional Korean craftsmanship, the whole menu combines the essence of Korean ethnic food culture with modern catering aesthetics, which not only lets consumers deeply feel the brand's craftsmanship, but also achieves a double increase in brand recognition and sales.
