用时尚潮流 定义很久以前的味道
很久以前做为烧烤行业的领军品牌之一,多年以来一直以独特的个性与文化而被人们熟知。以“很久以前”为主题,打造了多代个性门店,都是独具价值的品牌资产。因此在本案塑造中,区分“守与创”就成为了主要工作。一方面,我们延续了很久以前经典特色,将如“红砖椅”、“极简风”等多种元素延续了下来,与其他门店形成统一。另一方面,我们又在原有基础上进行了创新,用更艺术,更简洁,更年轻化的方式,为企业打造了新一代门店形象。
As one of the leading brands in the barbecue industry, Long Long Ago has been known for its unique personality and culture for many years. With the theme of "long long ago", it has created multiple generations of personalized restaurants, which are all unique brand equity. Therefore, in the shaping of this case, the distinction between "Preservation and Innovation" has become the main work. On the one hand, we have continued the classic characteristics of Long Long Ago, and have continued various elements such as "red brick chair" and "minimalist style" to form a unity with other branches. On the other hand, we have innovated on the original basis, creating a new generation of restaurant images for the company in a more artistic, more brief and younger way.
































